The Quantum Workplace mark, or “Q”, inspires the look and feel of our visual brand. The “Q” is simple, clean, professional, and geometric. Straight and diagonal elements compliment the use of circles, rounded, and organic graphic elements.
Our graphic-style compliments the geometric shape of our logo. Use flat designs, simple shapes, clean lines, and bright colors to convey a fresh and friendly look. Well-designed graphics, including tables and presentations, are critical to making our data accessible. Here are some examples of recent graphics that reflect our brand well:
If a graph or presentation starts looking complicated, you might be communicating too many ideas at one time. Simplify your chart by including key points and place emphasis on what’s most important.
Pro Tip: Use color and typography to place emphasis on what’s important. For example, get rid of unnecessary grid lines or let less important information fall to the back by using a light gray color.
The Rocket represents a high-performance culture of success. It is limited to internal use, e.g. swag, signage, celebrations. Download the graphic here.
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Our illustration style builds off our graphic style. We want to look professional, but friendly and inviting.
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| DO Use simple lines and brand colors |
DON'T |
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| DON'T Use illustrations that are busy or overly detailed |
DON'T Use cartoonish or childish styles |